Plans & Pricing

We work with brands in multiple ways. Pick the plan that best suits your needs.

Most Popular

Platter+

(Shopify App)

Our Shopify app built to increase conversion rate and average order value on your storefront. Compatible with all Shopify themes.

$499
per month
$399/month
Monthly
Annual
Checkout UI Extensions, including in-checkout upsells (Shopify Plus Brands only)
Shoppable videos
Mix-and-match bundling
Access to customer support
Ongoing product updates
Increase your revenue immediately, just like:
Best Value

Platter Bundle

(Theme + App + Designs)

Our flagship service for creating or optimizing your Shopify store. We build and implement conversion rate optimized designs in a fraction of the time, at a fraction of the cost.

Our flagship service for creating or optimizing your Shopify store. We build and implement conversion rate optimized designs in a fraction of the time, at a fraction of the cost.

$999 $699 + Implementation Fee
per month, billed annually

Smart Theme

Flexible and feature rich Shopify theme

Platter+ App

Conversion and order value optimized Shopify app

Custom Designs

Function-first, data-driven website designs

Everything in Platter+ offering
Conversion rate optimized design mockups
White-glove onboarding
Priority feature requests
Access to priority support team
Developer tools and documentation
Migrate to an infrastructure built for profitability, just like:

From startups to Fortune 500s

How Does It Work?

01

Onboard

You share brand assets and requirements via our onboarding flow.
02

Build

We build you a high performing Shopify store using the Platter Bundle.
03

Handoff

We deliver your Shopify store and provide a post-handoff process to ensure you are set up for success.
04

Ongoing

We continue to make improvements and updates to our products, and you have access with no incremental charges or fees.

FAQs

How long does it take to deploy my new storefront?

Each brand is different. Book a demo with our team and we will be happy to provide an approximate timeline after we understand your unique requirements. We had one brand founder configure the full product suite himself and go live in one week, and we’ve launched a $10M+ brand in under six weeks.

Can we put in a feature request if Smart Theme doesn’t come out of the box with specific functionality?

Absolutely! Platter is a subscription because we release new features on an ongoing basis, at no additional cost to our subscribers. Feature requests are part of how we make sure to meet your requirements on a continued basis.

How much does Platter cost?

Pricing is dependent on the feature set your brand requires. Book a demo to learn more!

Can I buy Smart Theme and Platter+ separately?

Currently they are not being sold as separate products, but this may change in the future.

Does setup include integration of existing plugins/apps?

We will handle integration of Klaviyo, your reviews app, and your subscription app provided it is Shopify Subscriptions, ReCharge, Stay.ai, or Appstle. All other app integrations are your responsibility, or the responsibility of the app’s support team.

Does Platter migrate copy to the new storefront?

Any copy entered via the Products, Navigation, and Pages sections of your Online Store will transfer over automatically. Anything entered via the Theme Editor will not transfer over automatically. It's important to note that Platter does not provide copywriting services.

Is Smart Theme an Online Store 2.0 theme?

Yes.

Is the theme codebase editable after it’s installed?

Yes, Smart Theme is just as editable as any other theme – Liquid, JS, and CSS files are all available to you. We can also make our developer tooling available upon request, which will help to accelerate your agency or freelancer.

Is Smart Theme compatible with our existing apps?

Yes, all Shopify-approved apps work seamlessly with Smart Theme.

What content is required to go live on Platter’s Smart Theme?

We will ask you to complete our onboarding form, which requests assets such as logos, fonts, and a brand book, among other brand details. An existing site is also helpful, although not required.

Are we required to use new features?

No, all new and existing features are optional.

How are new features released?

They automatically appear in your app dashboard.

What features come with the app?

Mix-and-match bundling, shoppable videos, our page speed optimizer, and in-checkout upsells. Subscribe to our newsletter to follow along for future updates.

How does the app work with the theme?

The app integrates with the theme via Theme App Extensions. New features will appear in the app upon release and are immediately available for use.

What Clients Say

“We built a new Shopify store using the Platter Bundle in under 60 days and saw a 45% increase in conversion rate within 30 days of launch.”

Timothy Paskowski
VP of Growth, Kaged

“Platter was a game changer for Doughp. In an ever-evolving world like DTC, time is money. Working with Platter saved us time by launching quickly, and now every day with reduced developer support needs.

Our last website development took more than 6 months to complete. With Platter we were up and running in 1/3 the time. And now, thanks to how easy the customizer has become for me and my team, our need for developer support has diminished significantly.”

Kelsey Moreira
Founder, Doughp

“When I first heard Platter’s pricing, I couldn’t believe it. The alternative quote we received from another vendor was six figures with a 6-month timeline. With Platter, we were able to build an incredible store in a fraction of the time and cost without sacrificing quality. The offering is truly disruptive.”

Katie Hunt
Co-Founder & CEO of Oh, Norman!

“We switched to Platter because it streamlined our day-to-day operations on Shopify.

We found it to be more intuitive than our previous theme, and reduced OpEx combined with quarterly feature drops has made joining the Platter community a clear win for us.”

Claudio Conte
Owner & CEO, Bullstrap

You have been my nominee for Employee of the Week for the past 36 weeks. Thank you

Sent via Intercom
7d

Kieran if Platter site development was an olympic sport, you my friend would be a gold medalist.

Sent via Intercom
7d

“The Platter team has made a dramatic improvement to our Shopify store, brand and marketing strategy. Since launching Platter we’ve nearly doubled our conversion rates and improved our average order value (AOV) 19%. In addition, we’ve reduced spend on apps now unnecessary due to the many features available within Platter.

We’re excited about the new features on the roadmap and strongly recommend Platter to any ecomm brand looking to improve functionality.”

Shelby Noakes
CMO and Co-Founder of Pillow-Fight

You guys have been so helpful, responsive and nice. It’s hard to find people like that these days.

Sent via Intercom
7d

You guys are awesome. It’s like you read my mind on what I need. lol

Sent via Intercom
7d

“Switching to Platter on Shopify has been a game-changer for Sonix. Not only were we able to consolidate multiple apps saving over $800 per month, but our new site is better optimized for conversion, resulting in increased sales and customer engagement.

Platter’s e-commerce platform gives us the customizability we need to keep our online store cutting edge. Were thrilled we made the move to Platter!”

Ryan Wilson
Agency Partner, Sonix

Let's optimize your Shopify store